Drop Down Menu
  Search...
 

"We must label calorie-laden booze" 03.12.07

INISHOWEN'S senator has called on the Department of Health to push drinks companies to print the calorie count of alcoholic drinks on labels.
Senator Cecilia Keaveney said people had the right to know the amount of calories they were consuming with each alcoholic beverage.
“Many people are engaged in the incredibly popular sport of dieting but while calorie content, salt levels, saturated and unsaturated fat levels, protein levels and so forth are all heavily visible on food packaging, this is not the same when we come to alcohol," she said.
"Consumers should have the right to know what calorie content is in their drink and this indeed may influence their choice and consumption level of the product.
"There is some evidence of it starting in alcoholic products but still not enough. Indeed it may be a great marketing move by the industry.” The Department of Health told Senator Keaveney they had put this point forward when asked by the EU for their thoughts on food labelling.
“The Department of Health and Children responded to a consultation document of the European Commission by suggesting that the script on labels on alcohol products should be of sufficient size to allow for general readability and be clear so that the reference to light products would distinguish between light in calories and light in alcohol; labels should list ingredients and display calorie content; and an indication of origin should be compulsory on all spirits."
Return to > News